Marketing | WordPress Managed Sites | Canva Designs
Are you marketing to your customers?
At Shepherd 360! we design and manage small business websites using WordPress hosted on our own servers so you can relax knowing your message is being delivered 24 hours a day.
Our managed services are feature rich utilizing the latest best practices and products in SEO, customer capture, eBook publishing, optimized graphics and more.
As an entrepreneur we know marketing , website design and ongoing monitoring may not be the best use of your time.
It is no longer acceptable to publish your website then walk away.
Each website we design is unique to your business or service, no templates.
All our sites are monitored, backed up and continuously updated with ever changing information for today's business environment.
This concept is called Website as a Service, or simply Managed Website Service.Managed WordPress Services
At Shepherd 360! we do things a little differently than most other designers and hosting providers. We own the website that you will be using and you pay a subscription for the maintenance, updates and hosting.
Our sites are designed and optimized for desktop, tablet and smart phone.
Our offer of website design is limited to standard business style websites. We will work with you and gather all the pertinent information about your company. Images. Testimonials.
At Shepherd 360! we operate our own servers allowing us to maintain complete control from managing security, application updates and daily backups.
These servers are held at a Microsoft’s Azure data centre providing us with stability and with the ability to meet demand.
Search Engine Optimization is an ongoing skilled process designed to help your website get noticed and positioned by the various search engines.
It all starts by designing your site with optimized images and search engine friendly content.
We use a product called RankMath to ensure that your site is given the best possible chance of being noticed.
Although we control most aspects of the website, you are free to create your own posts.
Post are made up of content, an image or two, citations and outside links.
We can bring together others to accomplish those goals, or you can write the posts yourself.
© When we design your website, we will make every effort to ensure that the images that are placed on your website are legitimate and appropriately licensed. We will remove images and replace with new ones if we are notified that for some reason they have been copied and supplied to us illegally.
If you upload or supply us with images for your website or blog, they must be yours. We will not accept images that could be used elsewhere. We will also perform a search of the images to ensure that they are not used on another site.
This policy is to protect Shepherd 360! and your business for copyright infringement.
Have you ever wondered how the Internet works? Do the words URL, domain, DNS and IP address confuse you?
Not to worry, at Shepherd 360! we will take care of everything you need to have us host a website for you.
The Internet is made up of IP addresses, these are numbers that breakdown the network with the final set of numbers being the physical location of your website.
Since it would be tough to remember everyone’s telephone number, the Internet uses what is called a Uniform Resource Locater. This URL is a combination of domain name and the IP address.
URL (cnn.com -> 151.101.1.67) Domain + IP address
If you were to type in CNN.com into a browser, a series of servers would look up the domain in a Domain Name Server and find the IP address. Then it would following each sequence of the IP address routing over various networks until your website is found. A request is then made and the pages of the website returned to you.
When your website is designed and hosted by us, we can register a domain if you do not already have one, or use the one you have and reroute the traffic to our servers.
Canva and Social Media
We use Canva for 90% of our website images and social media designs.
As a client, you are provided with a Canva subscription for your own use, and to allow us to post directly, and automatically to your various social media accounts.
Youi can also log-in to Canva and approve the ad prior to posting.
We can use Canva for so many other purposes too from physical signage to menus, proposal documents or even invoices. Or, just to have some fun.
If you already have a Canva account, not problem, you can invite us to join.